Corporate Videography in Singapore: Why More Companies Are Investing in Brand Storytelling
- steph4257
- 5 days ago
- 1 min read
Why Are Singapore Companies Turning to Corporate Videography?
1. It Builds Trust Instantly
Videos humanize your brand. Whether it’s a message from your CEO, a company culture reel, or a behind-the-scenes tour of your office, videos let people see the real you — not just a logo or email address.
2. It Drives Results
Viewers retain 95% of a message when they watch it in a video, compared to just 10% when reading text.
Videos increase landing page conversions by up to 80%.
Social media platforms like LinkedIn and Instagram prioritize video content, leading to better engagement.
3. It’s Essential for Recruitment
Job seekers today want more than a job description. They want to see your work culture, your values, and your people. A well-made corporate recruitment video helps attract the right talent and reduce hiring mismatches.
Popular Types of Corporate Videos in Singapore
Here are the most requested video formats we produce at ST Production:
Company Profile Videos A clean, polished overview of your brand — often used on websites or investor decks.
Recruitment & Culture Reels Showcase your workspace, employee testimonials, and day-in-the-life moments.
Client Testimonial Videos Turn satisfied customers into your best marketers.
Event Highlights & Livestreams Capture the energy of your corporate events for internal recaps or social media sharing.
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